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Acko Drive Awards -Redefining event storytelling through seamless design and captivating content.
About
The Acko Drive Awards celebrate the best in automotive innovation, design, and performance backed by expert jury reviews and public voting for trusted recognition.
Service
UI/UX Design & Frontend Development
Industry
Automobile
Timeline
4 Months
Acko Drive Awards
Acko Drive Awards
Acko Drive Awards has honored automotive excellence across 20+ categories, engaging millions of users and featuring industry-leading brands—backed by expert jury insights and nationwide public voting.
Timeline
4 Months
Challenge
The goal was to design an immersive and responsive platform that elegantly showcased nominees, winners, event highlights, and the jury all while maintaining visual appeal and accessibility. Ensuring a seamless user journey, from exploring award categories to browsing post-event galleries, was key to creating a compelling and intuitive experience.
Solution
We crafted a dynamic and visually refined website that brings the Acko Drive Awards to life. The platform seamlessly guides users through award categories, nominee spotlights, winner announcements, jury profiles, and vibrant event highlights. With a responsive design and smooth navigation, the experience ensures both accessibility and engagement across devices—capturing the spirit of celebration while maintaining clarity and performance.
Our Approach
We began by mapping the user journey to prioritize intuitive navigation and content flow. A modular design system was developed to ensure consistency across pages, from category listings to winner showcases. Emphasis was placed on clean layouts, bold visuals, and performance optimization to enhance both aesthetics and speed. Collaboration with stakeholders helped align every design and interaction with the Acko Drive brand, ensuring the platform felt both premium and accessible to a wide audience.
Style Guide
Typography
Font:Euclid Circular B
Weight:
BoldMediumRegular
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d
e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0
e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0
Color Palette
#00FF74
#7F00FC
#000000
#FFFFFF
Key Features
- Mobile-first, fully responsive layout
- Dynamic award category pages with animations
- Integrated video and gallery sections for event highlights
- Custom voting interactions
- SEO-optimized architecture
- Responsive design with accessibility best practices
Outcome
The website successfully handled high user engagement during the award voting and live announcements. It received positive feedback from users and stakeholders for its clarity, aesthetics, and performance.
What Our Clients are Saying...
The Flipr team — including leaders, project managers, and developers across levels — demonstrates strong ownership of their assigned projects. They actively respond to queries, accommodate changes and bugs promptly, and exhibit deep knowledge in their respective areas of work. Have worked on multiple projects with them & they have delivered quality work on time always! Only improvement area - should communicate better, get better understanding of the requirements and discuss the edge cases/complexities in advance. Proactiveness on sharing the challenges can help avoid issues later in the projects. And the team is talented so they should give their suggestions too rather than just developing based on the design given.
-- Kavita Kaushik
Project Manager - Strategy & Operations, Acko
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